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Chambers: Changes Afoot for Lawyer’s Favorite Listing
If you are a staff person at a law firm, I can virtually guarantee that your lawyers want to be listed in Chambers. And based on a presentation by the editors in DC last Friday, making that happen...
View ArticleChambers Backs Down on Major Schedule Changes, But Tightens Research
Last fall, Amy wrote a post about impending changes to the Chambers submission process; Changes Afoot for Lawyer’s Favorite Listing. Law firm marketers (including myself, who was in-house at the time),...
View ArticleKey Elements of a Successful Chambers Submission
Now that Chambers & Partners has released its research schedule, it’s time to get down to business, particularly for all those submissions with a looming June 1 deadline. Chambers hasn’t yet...
View ArticleAmazing Opportunities Hidden In Plain Site: Your Chambers’ Submission
This post, co-authored by Amy Knapp and Aileen Hinsch, originally appeared on the Legal Watercooler Blog on June 7, 2012 Being tasked with preparing a firm’s Chambers submissions is not considered the...
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An Analysis of Chambers USA Rankings for AMLAW 200 Firms
The 2014 edition of this study can be found here. Over the past six weeks, the Knapp Marketing team has conducted a research project to identify the percentage of attorneys listed in Chambers USA in...
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Death, Taxes and Chambers Rankings
Benjamin Franklin said that the only things certain in life are death and taxes. I would add the annual announcement of Chambers rankings. And, sure enough, they are coming out soon. I spoke with Laura...
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“Why am I not listed in Chambers, again?”
Most days, legal marketing is a rewarding, challenging job. Other days, such as the day that Chambers announces its rankings, are days when you feel like you’ve entered a minefield the minute you step...
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2014 Analysis of Chambers USA Rankings for Am Law 200 Firms
We have just completed our second analysis of Chambers rankings using the 2014 rankings, and this process made us realize just how truly rampant law firm mergers are – more on that later. We used our...
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The Chambers “A” List: How Some Firms Have Outsized Success with Chambers...
This article was previously published in Strategies, May/June 2015. Want to instantly strike up a rapport with another legal marketer whom you don’t know yet? Share how you feel about Chambers...
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Chambers USA: 4 Changes for This Year’s Submissions
It’s that time of year all legal marketers love to hate: Chambers season! Editor, Laura Mills recently released three changes to the usual submission process, which we recap here. In addition, we’ve...
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Chambers Referees: Valuable for More than Just Rankings
While Chambers submissions may seem like a time drain of epic proportions, direct positive benefits can be gained in the process far beyond the ultimate rankings themselves. Asking clients and...
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New to Chambers? 6 Ways to Streamline the Process AND Improve Results
It’s that time of year again! Submission dates for various practice areas and states for Chambers USA are due in the Fall, and Knapp Marketing gets many inquiries from law firms asking for guidance in...
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6 Tips for Improving Your Chambers Submissions in 2017: How to Streamline...
Now that Chambers submissions have been completed, you can relax, right? Actually, now is the ideal time to conduct an internal post mortem to see how you can improve your in-house processes in 2017 to...
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